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Rayleigh Computer Shop bags luxury trip for two in BullGuard’s  ‘Monaco Millionaire’ channel incentive campaign

LONDON, JULY 11th, 2018 – Multi-award winning consumer cybersecurity company, BullGuard, is delighted to announce the winner of its ‘Monaco Millionaire’ channel incentive programme – Mark Dennis, Director from Rayleigh Computer Shop. Mark took away the top prize and won the experience of a millionaire lifestyle, with a luxury trip for two to Monaco worth over £3,500.

The objective of the ‘Monaco Millionaire’ campaign was to assist BullGuard’s top global partners in increasing sales of BullGuard products, by offering cash incentives and the ultimate prize draw. As part of the scheme, BullGuard channel partners were incentivised to achieve a stretch 20-25% growth target based on their previous year’s BullGuard product activations. So that they could see their results, product activations were monitored by BullGuard and reported back to the reseller by email on a monthly basis.

C-Dot BNL claimed second prize and was rewarded by BullGuard with €1,000 cash. 15 additional partners also achieved their target and took away a £100 cash reward.

“The campaign has been very well received by partners and lead to an 18.45% uplift in product activations on the same sales period in the previous year and a ROI in excess of 800%,” said Lucy Lincoln, Channel Marketing Manager, BullGuard. “We are extremely pleased to continuously offer innovative channel incentive schemes to provide partners – both companies and individuals – with the opportunity to gain great rewards,” Lincoln concluded.

As part of Mark’s prize, he and his wife experienced a 3-night’s stay in Monaco, private helicopter transfers, a Ferrari driving experience, a four-course meal at a top Michelin starred restaurant and much more. They had the time of their life!

“I was truly overwhelmed at winning such a great prize, the trip lived up to its competition name in every way and more. It was organised perfectly from start to finish and thanks to BullGuard they certainly gave us an experience of a lifetime,” said Mark Dennis, Director, Rayleigh Computer Shop.




About BullGuard

BullGuard is a leader in consumer cybersecurity. We make it simple to protect everything in your digital life – your data, your identity and your Smart Home. BullGuard combines technical expertise with a genuine understanding of your needs to deliver complete protections across all of your connected devices. As part of our ongoing promise to be champion of today’s digital consumer, we’ve added Dojo by BullGuard to our multi-award winning product portfolio. It’s the best custom-built solution to protect Wi-Fi enabled devices in the home, and gives customers the freedom to add as many Smart Home devices as they want without compromising privacy or security. Dojo is the cornerstone of a Smart Home, ensuring a connected world where every consumer, in every home, is smart, safe and protected.

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Media Contacts:

Michelle Cross

The PR Room


Tel 44 (0)333 939 8296